SOAR is a non-profit grassroots group of citizens in San Diego County, California who are dedicated to keeping Oceanside and San Diego County from following the same intensive urbanization pattern that has plagued the rest of Southern California.
SOAR has a volunteer board of directors and the support of hundreds of future thinking volunteers in Oceanside and San Diego County
Oceanside is about to lose its last 3500 acres of agricultural land and open space and parks like El Corazon are under pressure by those who would convert them to commercial and housing projects.
The history of sprawl development in Southern California over the last several decades, often over the strong and vocal objections of residents, is proof that local elected officials have been more responsive to developers than to their citizens. The fact that one of the largest sources of campaign funds for local elected officials in San Diego County is pro-development money was a primary reason Oceanside SOAR supported Measure Y on the November 2018 Ballot.
The SOAR Initiative would have given Oceanside citizens the right to vote on proposed changes to land designated as Open Space, parks, outdoor recreation facilities, water bodies, and farmland.
Voters should determine if a project changing the Open-space or Agricultural designation in the General Plan would be approved instead of leaving this power with just three members of the City Council.
The SOAR Initiative did not increase or decrease the Open Space or Agricultural lands in Oceanside’s General Plan. It would have preserved the lands as presently designated. Parks would stay as they are and farmers would carry on farming on agricultural land. Agricultural improvements would be allowed on agricultural land and parks can be improved on recreational land.
The SOAR Initiative would reduce congestion by preserving some areas of the City from development of high density housing. SMART Growth is encouraged and sprawl is discouraged. Traffic congestion would be decreased and citizens would not be assessed taxes for unneeded sewers and roads.
Oceanside SOAR is modeled after SOAR initiatives in Ventura County where they have been existence for over twenty years and have been overwhelmingly renewed for another twenty years by voters in seven cities and the County of Ventura.
Who wins and who loses if voters approve the Oceanside SOAR Initiative?
Winners would be citizens throughout the City whose quality of life would be improved through less traffic, improved air quality, and lower taxes.
Losers would be a handful of greedy land owners who are not satisfied with receiving $60,000 to $70,000 per acre for their 200 to 300 acre farms ($12 million to $21 million) but want instead to sell it to developers of high density housing at double the price.
Former S Morro Hills president, John Rutherford, talks about why a measure in Ventura like this one is SO SUCCESSFUL and how Measure Y is good for Oceanside.
Ken Depesa, another farmer in S Morro Hills and Association Board member, lays it all out why we must vote YES on Y.
Past President of S Morrow Hills Ass'n. Heckzo talks about how " "the system is broken" and why Oceanside needs Measure Y.
Former S Morro Hills president, Suzy shares why YOU should have the vote, not out of town developers like Integral, the developer behind North River Farms.
Terry Haas, S Morro Hills farmer, discusses real issues trying to evacuate from Lilac fire in S Morro Hills rural area and how a huge development, N River Farms is planned for the area.
Diane Nygaard shares why a Yes vote on Y is critical and how a no vote will cost you money, hurt farmers and farming in Oceanside, and who is really behind the opposition.